Help Centre › WhatsApp messages

Approved messages (templates)

Messages Meta approves so you can message customers first.

  1. Templates → New templateClick “More features” in the menu if you don’t see it.
  2. Write the messageUse {{1}} where the customer’s name should go.
  3. Submit for approvalUsually approved within minutes.
  4. Rejected?Make it less salesy, remove ALL CAPS and too many emojis, and submit again.
Creating a new approved message — the preview on the right shows how it will look.
Creating a new approved message — the preview on the right shows how it will look.
TypeUse it for
UtilityFollow-ups, reminders, confirmations — cheaper
MarketingOffers, announcements, festivals

Open Templates ↗

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